Peter Koziol audits and analyzes clients and their competitors’ intellectual property portfolios.
The first step in protecting Intellectual Property (“IP”) is identifying what is commercially valuable, protectable, and the best strategy for protecting it. Once IP is identified and a plan and strategy for protecting it, ongoing monitoring of the trademark portfolio maximizes the strength and value monetized from the IP.
Strategies must take in to consideration competitor’s rights, strengths, and weaknesses.
Mr. Koziol analyzes his clients IP portfolio’s strengths and weaknesses, in the context of the market and the relevant competition.